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Know Your Customer – Why You Should Segment Your Market
Not everyone is going to need what your business has to offer. By creating a customer profile, you can identify those people who do. When you make an avatar that identifies the individual who would benefit most from your products or services, you narrow down the market. There are many cases where you may feel…
The 5 Questions That Will Help You Discover Your ‘Why’ and Motivate You in Business and in Life
Are you experiencing progress in your career or business? Or does it feel like you’re just drifting along, moving in circles? Getting what you want out of life is about more than just hard work and determination. If you don’t know where you’re going or why you’re headed there, all the persistence in the…